September 7, 2016

Dr. Greenberg Departs to Become Family Medicine Chair

Dr. Greenberg will chair the Department of Family Medicine at Lehigh Valley Health Network in Pennsylvania. 

Grant Greenberg, MD, MHSA, MA
Grant M. Greenberg, M.D., M.H.S.A., M.A.

Grant M. Greenberg, M.D., M.H.S.A., M.A., assistant professor and associate chair for information management and quality, has accepted the position of Chair of the Department of Family Medicine at Lehigh Valley Health Network in Allentown, Penn.

Dr. Greenberg has had a tremendous impact on the Department during his 16 years as a faculty member. For the past four years, he has managed the Department’s IT efforts and directed all quality projects. In addition to this leadership position within the Department, he has held prominent roles with the University of Michigan Medical Group (UMMG). As the assistant director of the quality management program, associate medical director for quality, and finally, medical director for clinical alignment and performance excellence, he evolved into a quality and lean thinking expert. His leadership in these medical school positions kept the Department at the forefront of quality improvement.

Well-respected throughout UMHS, Dr. Greenberg serves as the portfolio manager for the maintenance of certification part IV (MOC-IV) program and is the clinical lead of UMMG’s ambulatory guideline development and oversight committee. Passionate about technology and change management, he led the Department through the transition from an internal electronic medical record to the UMHS-wide MiChart system. He continues to work as a physician champion for the Epic/MiChart system.

Dr. Greenberg took on many administrative roles throughout his career at U-M, but patients are always his top priority. He sees patients at the Chelsea Health Center, where he was the medical director from 2005-2013 and served on the Department’s Family-Mother-Baby service delivering babies for 13 years.

“I have been privileged to work with wonderful leaders, mentors, and colleagues, to whom I am forever grateful and plan to continue work with in the future.  All of my UMHS

Dr. Greenberg and Dr. Ursu with poster at STFM Conference.
Dr. Greenberg and Dr. Allison Ursu present their work "Improving Chlamydia Screening Rates in Family Medicine" at an STFM conference in 2015.  

experiences have helped me grow as a person and leader, and have led to this opportunity to take on a very exciting leadership role at Lehigh Valley, said Dr. Greenberg.

Lehigh Valley Health Network encompasses 5 hospital campuses, 15 health centers, 17 community clinics, and over 160 affiliated physician practices.  Rated as one of the best hospitals in US News and World Reports for 21 consecutive years, Lehigh Valley is highly regarded for quality of care.  The Department of Family Medicine is home to a longitudinal medical school clerkship, a residency program, a sports medicine fellowship, primary care research, and more than 200 physicians in a wide variety of practice settings. 

Faculty and residents gather for dinner at a conference.
Dr. Greenberg gathers with faculty, residents and alumni at the most recent STFM conference. 

Dr. Greenberg is a true “Michigan Man” having completed his undergraduate degree, medical school (1997), residency (2000), and a masters program (M.H.S.A., 2010) here at U-M. He is also a winner of the Department’s prestigious Terence C. Davies, M.D. Award. Though his departure will leave a giant void within the Department and throughout UMHS, his skills will make him an excellent leader ready to tackle the challenge of department chair. Family medicine as a specialty is sure to grow and thrive under his considered care. His last day at U-M is October 12th. 

“Transitions are challenging, I will be saying farewell to many patients, friends, and colleagues.  However, I will continue to collaborate with my family medicine and UMHS colleagues and will continue to be a regular attendee at the Society of Teachers of Family Medicine conferences.  While my address is changing, I remain loyal to U-M,” noted Dr. Greenberg. 

Dr. Greenberg mentors a UROP student.
Dr. Greenberg mentors a student through U-M's Undergraduate Research Opportunity Program

“We are so excited for Grant to have this phenomenal opportunity as he clearly has the skills to take on a job of this high magnitude,” said Philip Zazove, M.D., the George A. Dean, M.D. Chair of Family Medicine. “We will miss him very much, but look forward to watching him lead Lehigh Valley.” 

Dr. Greenberg is the fifth member of the Department’s faculty to transition to a prominent leadership role in recent history.Thomas L. Schwenk, M.D., professor emeritus, is the V.P. of health sciences and dean at the University of Nevada School of Medicine. Lee A. Green, M.D., M.P.H., professor emeritus, is the chair of the University of Alberta Department of Family Medicine. Mack T. Ruffin IV, M.D., M.P.H., professor emeritus, started his role as chair of Department of Family and Community Medicine at Penn State Hershey Medical Center this month. And, of course, our own Dr. Zazove was a prominent member of the Department’s faculty prior to being selected as chair of our Department following a national search.